Property Developers & Real Estate
At Birdie & Co, we know that in the competitive property market, interiors often play a pivotal role in turning interest into commitment. We understand that developers invest heavily in location and build quality, but it’s the design that appeals to buyers’ emotions; bridging the gap from construction to completion. Partnering with a designer helps create standout spaces with broad appeal, proven to accelerate sales, protect cash flow, and satisfy investors.
Research shows well-staged homes can sell up to 3 times faster and for higher prices, leveraging visual appeal to boost buyer engagement. At Birdie & Co, we enhance this with innovative AI tools, offering cost-effective virtual staging and design solutions that reimagine any space, maximising market impact and helping properties reach their full potential.
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For property developers, partnering with an interior designer transforms a build into a market-ready showcase that appeals directly to buyers. A well-designed interior doesn’t just elevate aesthetics - it creates an environment that connects with the target demographic. Once an emotional connection has been made it fosters faster decision-making, transaction, and ultimately improved ROI.
An experienced interior designer understands the commercial objectives and creates spaces that highlight the development’s potential, ensuring the property stands out in a competitive market. By handling the design intricacies, the designer allows developers to focus on the core aspects of their business, confident that their project is positioned to achieve optimal results.
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For property developers, the interiors of a property play a pivotal role in achieving sales and maximising returns. Research cites 75% of agents report that buyers spend more time viewing a staged property.
A skilled designer brings not only a refined aesthetic but also market insight, strategically crafting interiors that appeal directly to your buyer demographics. The results are compelling: properties with professionally designed interiors often achieve higher sale prices and faster turnaround times. These outcomes translate into tangible benefits for developers, from enhanced ROI to lower carrying costs.
A commercially driven approach means each space is tailored to enhance the property’s value, guiding prospective buyers to envision themselves in the home. With a designer handling the creative aspects, developers can focus on construction and project management, knowing the final product will meet and exceed market demands.
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Research universally attests that professional interior design can substantially increase the market value of a property, and that is true of both sales and rentals. Sellers are advised to spend 1% of their property value on staging, which is shown to boost sale price by circa 10%.
Meanwhile 86% of staged rental properties rent within a week and for a higher rental value.
At Birdie & Co, we offer a broad scope of home styling services to help clients realise the full potential of their sale and move quickly on to design their next home.
We also harness advanced AI technology to empower estate agents in facilitating this process, accelerating sales and maximising returns.
Using AI-powered virtual staging and design tools, we can reimagine any space quickly and cost-effectively, showcasing its potential to attract and engage prospective buyers or tenants.
These tailored interior solutions make listings stand out, fostering stronger emotional connections and faster decision making in a competitive market. In fact more than half of movers believe they would have achieved a higher sale price with home staging.
Equally, we provide the means to rejuvenate older listings and re-market them to attract new viewings without the need to drop the asking price.
We aim to provide an innovative sell to extend to your landlords - adding appeal to empty rental properties, as well as a visualisation tool for cost-effective interiors refresh to effect faster leasing, slower churn and higher income.
We believe it’s a compelling proposition that can elevate the agency scope by offering both actual and virtual interior design services onwards to clients.
“Helen now consults for Appletree Developments on an ongoing basis, leading on interiors for our growing portfolio of contemporary builds across Warwickshire and the Cotswolds.
She's brought a fresh perspective to how we approach interiors and, with a long-term background in marketing, she has quickly built strong relationships with our clients and suppliers alike.
She brings a creative eye to the team and is dedicated in creating an internal aesthetic that complements our architectural style, whilst ensuring that clients always feel their personal preferences are blended in.”
— Stephen Wreford, MD, Appletree Developments